My niece recently handed me the three books that make up the Hunger Games trilogy. For those of you living under a rock, this is the apparently stupendously popular Young Adult series about a post-Apocalyptic America where, to show how awful war is and that it should never, ever happen again (against the surviving government anyway), the Powers That Be hold an annual lottery, selecting twelve children between the ages of 12 and 18, and let them duke it out on live television until all are dead but one. Oh boy.
I was not enthusiastic but then I read them, like each page was on fire.
A good story engages people and sticks in their craw. They remember it and build whole other stories and communities around it based on their experience with you, their feelings about what you do or say, and what it means to them, their family, co-workers and friends. They may share your story, compel others to participate in it, want to change or add to it.
What is your story and who is telling it? Is it compelling? Is there something in it that, at its core, speaks to a passion that others might also care and talk about? Story matters. Your story matters. You need to tell it in a way other people not only want to hear, but share in and do others they care about the favor of sharing with them, too. When your story is something people can’t wait for others to hear, that’s fire.