Why You Should Outsource Your Social Media

Should we outsource our social media?
Yes, you can save time and money!

Feb 8, 2019

According to Sprout Social, 70% of Gen Xers are most likely to purchase from a brand that they are first following on social media. Given that Gen X has more purchasing power than any other generation, if your business is not already active on social media, now is the time to start!


Why You Should Outsource Your Social Media2019-02-26T14:56:20-05:00

What are Micro-Influencers and What Do They Mean for You?

What are Micro-Influencers and What Do They Mean for You?

Dec 7, 2018

Micro-influencers are people who have gained 1,000 to 50,000 social media followers by regularly posting niche content. Once overlooked due to their small following, brands and marketers are now focusing on the high engagement and trust that micro-influencers can bring to campaigns.


What are Micro-Influencers and What Do They Mean for You?2018-12-07T15:19:04-05:00

The Business of Being Strategic

The Business of Being Strategic Can professional communicators be strategic thinkers without reviewing or discussing their client’s business plans? The answer is no. Strategic communication plans need to be connected to the client’s business plan. If the tactics in communications plan have no connection to the business plan, it becomes difficult to have an

The Business of Being Strategic2019-03-28T17:52:21-05:00

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