SWC Archives

News and Views from SWC’s Blog Posts

Social Media Community Management Dos and Don’ts

Social Media Community Management Dos and Don’ts

Sept 18, 2019

You’ve just gotten the hang of posting to social media — a couple of company updates and pictures later— and suddenly, people are commenting on your posts! How quickly should you respond, and what should you say? Keep reading and we’ll walk you through the do’s and don’ts of interacting with your audience on social media.

Social Media Community Management Dos and Don’ts2019-09-18T12:47:02-05:00

Sturges Word Communications Wins Four Awards from the Social Media Club of KC

Sturges Word Communications Wins Four Awards from the Social Media Club of Kansas City

April 1, 2019

Sturges Word Communications recently received four awards at the Social Media Club of Kansas City’s annual AMPS Awards, a gold award in the email campaign category for its work with Faultless Healthcare Linen, two gold awards in the Facebook campaign category for its work with Cloverland Electric Cooperative and Faultless Healthcare Linen and a silver award in the integrated campaign category for its work with the Kansas City Club.

Sturges Word Communications Wins Four Awards from the Social Media Club of KC2020-01-12T11:16:11-06:00

The ABC’s of Social Media

The ABC’s of Social Media

March 1, 2019

Social media is practically its own language, which is why we broke it down and created a social media dictionary to help you navigate starting your company’s channels or navigate your agency’s monthly social media report.

The ABC’s of Social Media2020-01-12T11:17:27-06:00

Why You Should Outsource Your Social Media

Should we outsource our social media? Yes, you can save time and money!

Feb 8, 2019

According to Sprout Social, 70% of Gen Xers are most likely to purchase from a brand that they are first following on social media. Given that Gen X has more purchasing power than any other generation, if your business is not already active on social media, now is the time to start!

Why You Should Outsource Your Social Media2019-02-26T14:56:20-06:00

What are Micro-Influencers and What Do They Mean for You?

What are Micro-Influencers and What Do They Mean for You?

Dec 7, 2018

Micro-influencers are people who have gained 1,000 to 50,000 social media followers by regularly posting niche content. Once overlooked due to their small following, brands and marketers are now focusing on the high engagement and trust that micro-influencers can bring to campaigns.

What are Micro-Influencers and What Do They Mean for You?2020-01-11T15:14:13-06:00

How and Why We Use Facebook Jobs

How and Why We Use Facebook Jobs

Nov 26, 2018

With more than two billion active Facebook users a month, it is no secret that people and companies that want to effectively reach people use Facebook to do so. That’s why in February 2017, Facebook unrolled its newest feature: Facebook Jobs.

How and Why We Use Facebook Jobs2019-01-14T11:41:26-06:00

Sturges Word Communications Wins Four Awards from the Greater Kansas City Public Relations Society of America

PRISMs Awards

Oct 16, 2018

Sturges Word Communications recently received four gold awards at the Greater Kansas City Public Relations Society of America’s annual PRISMs Awards. The awards were in recognition of Sturges Word’s direct mail, press kit, feature story and project-based work for its clients.

Sturges Word Communications Wins Four Awards from the Greater Kansas City Public Relations Society of America2018-11-27T18:19:11-06:00

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